Acme: New and Improved

It always feels good to title a post with multiple oxymorons.  As is becoming a habit, this post will be made up of addenda to its predecessor.  As an artist, there is always the challenge of knowing when a work is finished – but I do try to keep to within 1000 words for a single post: just one measure of the compassion I feel (sorry, fake) for you, dear reader.

Among the candidates for summary crucifixion that I considered before breakfast was Wile E Coyote.   He was never going to receive my vote as he is a personal hero – albeit one let down by his supplier on numerous occasions.  Modern Olympians could learn from Mr Coyote’s dedication and commitment to his project, even after truly terrible set-backs his resolve never weakened.  An inspiration for us all, I think you must agree.

This started me thinking about the Acme Corporation.  Given the very well-publicised issues with its products, I would assume that it is languishing in Chapter 11 administration and in need of a white knight to come to its rescue.  I have for some time been seeking a way to monetise this drivel so that I can retire to the life of luxury I so clearly deserve.  Yesterday, an idea for a new product which could be the saving of Acme (and the keys to the gravy train for me) sprang, unbidden, to my mind – and as part of the viral marketing campaign (or should I go fungal?) to come, I thought I’d share the basics with you.

I found myself with a few minutes to kill before dinner, after unusually swift translation from West Dulwich to Oxford Circus by the combined forces of Southeastern and TfL.  As is all too common, I frittered this time away in Foyles – though frankly, it would be cheaper just to give my wallet to the first ne’er-do-well I encountered.  To minimise the fiduciary risk, I tried to retain crystalline focus on my objective – in this case the poetry department – and not fall prey to the temptation that lay, wantonly, all around me.

Why the poetry department, you may wonder.  Well I blame the combined forces of Ian McMillan and my blog-brother.  Perhaps luckily, they lacked any work by Francisco Serrano – even in translation (and I was after the Spanish) – but they did have the Selected Works of Fernando Pessoa.  I just sampled the first two stanzas of Tabacaria (the Tobacco Shop)  and I knew I was lost.  I learned that (a) I must own this book and (b) I must never read it in public.

Anyway, as I tried desperately not to be distracted from my “prize”, I realised what it was that I needed.  Every decent human being will sometimes need a set of Bookshop Blinkers™ to keep their eyes from straying from their target and towards all the tempting morsels immodestly left lying around by pimpish booksellers.  I’m thinking these would be offered in a range of colours and finishes and, perhaps for the more adventurous or shameless reader, in wipe clean leather or neoprene.

Am I a genius or what?  Easy Street here I come…